Research

It is scientifically proven that 75% of our emotions shaped by smells, not by what we see or feel. Despite these facts, the dokuserar 95% of all multinational companies and 99% of our distributors in their marketing of what we see and hear, not a fragrance.

Restaurant lavender test (PDF)
Research chu downes investigations proustian phenomena (PDF)
Research harvest consulting brand sense (PDF)
Research herz naturalistic analysis memories (PDF)
Research herz odor learning emotion (PDF)
Research kaye making scents (PDF)
Research kempski use of olfactory stimulants to imrpve air quality (PDF)
Research matilla wertz congruency scent music (PDF)
Research mcdonnell sensorial marketing (PDF)
Research royet etal emotional responses stimuli (PDF)
Research spangenberg gender-congruent (PDF)
Research zucco cognito olfactory memory (PDF)